World One Health Congress 2022

The 7th World One Health Congress (WOHC), hosted in Singapore and aimed to bring together global scientists, policymakers, and health leaders to advance the One Health agenda, required a PR agency to provide PR support across Southeast Asia. The Congress sought to foster multi-sectoral collaboration and address pressing global health challenges at the intersection of human, animal, and environmental health.

Putting the Right Spin
TRS was selected as the PR agency for the entire conference. We collaborated with the organizer to roll out pre-event publicity efforts, manage the huge entourage of local and foreign media attending the conference, and support all post-event follow-ups and reports. Our PR plan covered multiple countries, targeted at amplifying its theme, ‘Integrating Science, Policy, and Clinical Practice: A One Health Imperative Post-COVID-19’.

Outcome
This five-day event achieved extensive media coverage, positioning WOHC as the premier global platform for One Health discussions. TRS successfully reinforced the Congress’ role in shaping collaborative solutions for global health challenges, fostering knowledge exchange, and driving impactful, interdisciplinary dialogue among local and international stakeholders.